Strategic Advisory & Consulting

Signal
& Crux Co.

Clarity that challenges.

Signal & Crux works with founders and leaders who are ready to stop circling the problem and start naming it.

Book a 30-minute introductory call.

Dispatches

All dispatches →

Whole Product Partnership

The Bystander Problem

Chapter 1 of Whole Product Partnership, a book in development for product leaders in software and SaaS companies. Why product managers have become bystanders to their own work — and what to do about it.

Read Chapter 1 →

Field Notes

AI Has a Participation Problem

42% of companies abandoned most of their AI initiatives in 2025. The explanation is simpler than the coverage suggests — and it's not new.

Read →